September 22, 2010 By 8 Comments

The Surprising Truth About What Motivates Us

Do you know what motivates you as an individual? What about as a chiropractor? Or, as an entrepreneur?

What about your chiropractic assistants? Do you know what motivates them?

Many of us have been trained to motivate people by rewarding them monetarily. However, as this short video presented by Daniel Pink, author of Drive, points out, that doesn’t always work as we expect.

Matter of fact, this cleverly done video ingeniously and creatively argues the surprising truth about what motivates us. Watch and allow your paradigm to shift.
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July 2, 2010 By 8 Comments

Why Being Serious is Not Always Productive

Are you the serious type? Do you constantly think about your chiropractic practice and ways to make it better? Do you stress about the details and can’t relax until they’re all in place?

If so, welcome to my world. I can’t tell you how many times I’ve been told to not take myself and life so serious. But what’s a melancholy suppose to do when he’s predisposed to seeing life more serious than jovial?
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November 27, 2009 By 6 Comments

7 Social Media Books Every Chiropractor Should Read

7-booksIn the spirit of Black Friday, I’ve compiled a list of seven must read social media books for chiropractors. However, instead of reinventing the wheel, I figured I’d leave the reviews to Amazon.com’s Editorial Review panel.

Before you read the list, please understand that it doesn’t matter if you’re just getting started in social media or consider yourself a seasoned pro, I guarantee that you’ll greatly benefit from each one of these books.

They’ll not only educate and inform but will equip you with the latest information regarding the use of social media and content marketing.

Since content marketing is the new currency of business, it’ll serve you well to not only study these books but put their strategies into action.

So, without further ado, here’s the seven social media books every chiropractor should read:
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August 20, 2009 By 7 Comments

Why Chiropractors Need to Read Socialnomics by Erik Qualman

I realize we all stay fairly busy — not just with our practices, but also our daily lives. Nevertheless, one of the signs of a true leader and entrepreneur is staying current with changing times.

One of the biggest changes occurring globally is how we communicate. Case in point, look at how rapidly social media networks have grown to accommodate ever-advancing technology. People of all ages are signing up en masse just to be able to connect with friends and family across the globe. What was once seen as an impossibility is now today’s reality.
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