How to Add the Facebook Like Button to Your Chiropractic Blog

In my last post, I introduced 6 Facebook strategies every chiropractor should know. The fifth strategy on the list was having an Engagement Strategy.

Even though engagement is an essential part, I don’t want you to think that it should only happen on Facebook. It should also happen on Twitter, Linkedin, YouTube, and your chiropractic blog.

Why your blog?

Because your blog should be the center of all your online marketing endeavors. By leveraging the power of social media you’ll not only be able to drive prospects back to your blog but also be able capture their email addresses for future communication and marketing.

With that in mind, you should also make it easy for readers to share your content among social sites. Just by adding a couple of plugins to your site, viral content becomes more of a reality instead of a distant dream.

What plugins do I recommend?

Digg Digg

The most pimped out plugin that hovers next to your content when readers scroll is Digg Digg.

This plugin looks amazingly similar to the ones used on sites like Mashable and offers a myriad of options for full customization.

For example, on Next Generation Chiropractor I use the Floating Button Configuration with the Google +1, Linkedin, Twitter, Facebook Like (XFBML), Delicious, StumpleUpon, eMail, and Print options enabled.

Here’s what it looks like when someone lands on a particular blog post:

To download this plugin, simply visit Mkyong.com.

WP Facebook Like

WP Facebook Like makes it easy to integrate the Facebook Like button. Choose to automatically append the button before or after the content, use a shortcode, or use a template tag to place the button where ever you want.

I prefer to integrate this plugin at the end of each blog post. I also select both the Like button as well as the newer Send button.

Here’s what it looks like at the end of each blog post:

To download this plugin, simply visit the WordPress Plugin Directory.

Installation Instructions

To install either plugin, simply login to the backend of your WordPress site, click on Plugins, and then Add New. From there, simply search for either plugin by entering its name in the Search Plugins field.

Once you find what you’re looking for, click Install.

If your blog was setup correctly and you have administrator privileges to your blog, the plugin should upload and install without a hitch.

Once it finishes uploading, simply activate the plugin and start customizing it to fit the style you’re looking for.

All-in-all, your blog should have some tools handy for easy sharing. If you aren’t taking advantage of them, then you truly are missing the boat with engagement and your content’s ability to spread further than your own domain.

Question: Are you using either one of these plugins? If not, which ones do you prefer?

Let us know by leaving your thoughts in the {comments} section below.