Now that you understand the basic concept of blogging and its importance to growing your practice, let’s take a closer look at how to setup a blog.
Before we do so, however, let me preface this post by saying that some of the topics covered from this point forward may be elementary for some of you. Nevertheless, it is my intention to introduce the concepts to lay a firm foundation for the beginner before diving into deeper and more advanced material.
To kick things off, there are many platforms to choose from. Furthermore, I’m sure if you’ve done a little research, you’ve stumbled upon both Google’s Blogger platform and the most successful open-source platform, WordPress.
One thing you’ll readily notice is that the majority of blogging platforms are free. This is true of both Blogger and WordPress as well. All you need to do is open an account and activate your blog.
Once activated, you’ll be given an URL or web link for your blog so that users know where to locate you on the internet. The URL typically looks like the following:
yourblogname.blogspot.com OR yourblogname.wordpress.com
However, the best approach to starting and creating a business blog is to purchase your own domain name and self-host the blog on a web hosting’s server. The reason for this is so that you can retain complete ownership of the blog, domain name and brand that you plan on building.
Before you dive right in, I suggest that you do some research on which platform will work best for you.
I, personally, prefer WordPress over any other platform because of its simplicity of use, efficiency of design within a content management system and community support from developers around the world.
Coming up next, we’ll focus on how to register a domain name and what company we recommend to do so.
If you’d prefer someone else to setup your blog, check out DevelopingOthers.com. They provide everything you need to get online quickly so that you can start building your presence online.
About Dr. Patrick MacNamara
Great info.
Thanks so much.
Dr. Casabona
Casabona Chiropractic
WWW. drcasabona.com
Dr. Casabona :: You’re very welcome! Thanks for stopping by the site.
Great blog you have helping other fellow chiropractors market their services and understanding the potential of the internet. As a blogging chiropractor myself I have seen the value of interacting with the community online and wish that more chiropractors would do the same.
FixScoliosis :: Thanks for visiting the site! It’s glad to see chiropractors outside of the United States connecting with me through this medium. Keep up the great work in Singapore, doc!
Great work there and simple to implement. Thanks!
- Chiropractor Hampton
thanks for your info!
Chiropractor :: You’re welcome! Thanks for visiting my site!
Great information! Thanks!
I was just considering starting my own Chiropractic care for back pain blog. I was debating between google blogger and wordpress. Happy to have an educated opinion on this. Thanks for sharing.
Dr. Brown from East Greenbush, NY :: Thanks for stopping by the site. I’m glad you enjoyed the information and wish you well in starting a new one within WordPress.
Crucial for so many chiropractors to learn including myself! thanks doc.
Phoenix Chiropractor :: Thanks for stopping by the site, doc. I trust the information was valuable.
This is exactly what I am trying to teach chiropractors to do. It is just such an easy means to get your name out there, add value to the community looking for chiropractic solutions and be viewed as an “expert” in your field. Nice blog article to help chiropractors kick start their blogging and grow their business.
I’m glad you enjoyed the article, Annie. Thanks for stopping by the site and keep encouraging chiropractors to use blogs! It’ll make a huge difference within our profession.