YouTube

November 7, 2011 By Dr. Patrick MacNamara 2 Comments

YouTube Basics for Chiropractors

Even though YouTube is just one of many social networks that chiropractors can use, those that don’t use it are really missing out. It not only can help chiropractors spread their message but also market their practices without affecting their budgets.

Plus, since it’s the second largest search engine next to Google, innovative chiropractors can leverage its traffic to help drive leads back to their sites.

But if you’re new to YouTube, make sure you spend some time getting familiar with the basics. Video is different than text, or even audio for that matter. So spend some time learning the platform so that you’ll achieve results quicker right out of the gate.
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April 25, 2011 By Dr. Patrick MacNamara 4 Comments

17 YouTube Videos You May Have Missed

Do you know which search engine is the second largest on the Internet? Did you guess Bing? What about Yahoo? If either one of those were your choice, then unfortunately you’re wrong.

The second largest search engine on the Internet today is YouTube.

You may be thinking YouTube? Really?

Yes, YouTube. Most people don’t think of it as a search engine but it is — and a rather unique one at that. Instead of returning text-based content obviously it returns video content.

Another thing you may not know is that Next Generation Chiropractor has a YouTube channel. And even though I don’t use it like I should, you’ll still find valuable information that’ll help build a more powerful and productive chiropractic blog.

So today, I’d like to feature 17 YouTube Videos You May Have Missed from my Next Generation Chiropractor YouTube channel. They are as follows:
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April 11, 2011 By Dr. Patrick MacNamara 2 Comments

4 YouTube SEO Resources for Chiropractors

It seems like every time I fire up Flipboard and dive into its Tech section, I find ample articles on Google and Facebook. It doesn’t come as a surprise, though, considering they are the top two visited websites in the world.

But what about YouTube who sits at number three?

Outside of recent announcements regarding channels and live streaming, I typically don’t see very many articles written for small businesses that show how to maximize its platform and services.

And, it’s not that I’m not looking for them either. Especially when you consider that I subscribe to over 1000 RSS feeds related to technology and social media.

You may wonder how I read over 1000 RSS feeds per week. Truth be known, I don’t. I just simply scan headlines for potentially relevant and useful information that can be forwarded to Evernote for later review and research.
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November 29, 2010 By Dr. Patrick MacNamara 16 Comments

Chiropractic Blog Case Study

Even though blogging has been around for sometime, many chiropractors are still either hanging on the fence to get started or still scratching their heads wondering what it’s all about.

If that describes you, then today’s case study should put fuel on the fire as well as open your eyes to the power and benefits of maintaining a chiropractic blog.

It is my pleasure to introduce to you Dr. Eduard Burt from Burt Chiropractic and the valuable insights he’s gained over the last three months from blogging.

Thank you, Dr. Burt, for sharing this information with my readers today! I wish you continued success!!
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September 24, 2010 By Dr. Patrick MacNamara 8 Comments

5 Ways User-Generated Content Can Grow Your Chiropractic Practice

Maintaining a chiropractic blog is one of the smartest things you can do to get your chiropractic message out to the masses both inexpensively and efficiently. By writing content that connects and engages your target audience, you have a greater chance of winning their business once they see that you’re committed to meeting their wants, needs, and desires.

However, maintaining a chiropractic blog also takes a great deal of work. Even though today’s blogging software makes things easier than ever before, chiropractors still need to know how to select proper keywords for their niche while incorporating them strategically through their content.
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August 24, 2010 By Dr. Patrick MacNamara 5 Comments

7 YouTube Tips Chiropractors Need to Know

It’s hard to believe that just over five years ago the founders of YouTube registered its domain name and began work on its site.

Now sitting at #3 on Alexa’s Top Sites list, YouTube today sees over 400 million visits worldwide on a monthly basis among its estimated 6 to 9 million channels.

But as a chiropractor, why should you care? More importantly, why should you care about YouTube marketing?
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June 25, 2010 By Dr. Patrick MacNamara 14 Comments

Google Voice Takes Telephony For Chiropractors to a Whole New Level

A few days ago as early adopters anxiously awaited seeing FedEx trucks arrive at their doorsteps with a shiny new iPhone 4, Google announced that Google Voice was now out of beta and readily available to the masses.

Even though I requested an invite many moons ago, I never was granted access to see how their technology would fit into my lifestyle. Call me paranoid but maybe it’s due to my loyalty to 1 Infinite Loop.

Regardless, now that Google Voice is out of beta, I’m a proud owner of a Google Voice phone number and have had some time to test out some of its features.

But, before I highlight these, I recommend that you watch the following video:
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April 24, 2010 By Dr. Patrick MacNamara

How to Embed HTML Code within Your Chiropractic Blog

Occasionally, I receive emails or direct messages through Twitter asking me how I embed videos or other HTML code within my blog posts.

Depending on the situation, the majority of these tasks are simply done through a wonderfully useful WordPress plugin called EmbedIt.

EmbedIt bypasses the WordPress WYSIWYG editor, which typically renders HTML code useless, and allows you to effortlessly do the following:

January 22, 2010 By Dr. Patrick MacNamara 2 Comments

5 Examples of Videos that Went Viral Thanks to YouTube

One of my goals for 2010 is to schedule more rest and relaxation. Not because I’m lazy and looking for the easy way out but rather the opposite — I tend to work excessively.

Now, don’t get me wrong, being melancholy is great! But, if I didn’t have a sanguine wife to help balance my personality I’m not quite sure how I’d still have my sanity.

You see, melancholies are perfectionists. And, it’s in our nature to neglect rest. So, as we are trying to create our perfect worlds, if anything gets out of place, we spend an insane amount of time trying to reorganize it.

So, today I decided to stop and smell the roses.

Instead of writing a serious post on blogs, social media and content marketing, I thought just for fun I’d share with you five videos that went viral via YouTube.
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November 4, 2009 By Dr. Patrick MacNamara 4 Comments

Using Screencast and PowerPoint to Grow Your Chiropractic Practice

Movies_256x256 Recently I was asked by several chiropractors if I would be willing to write a blog post on how to create a custom chiropractic marketing video using screen capture and PowerPoint presentation software. So, instead of writing a text-based tutorial, I thought I’d highlight several companies and their software through my own screencast.